Overcoming The Dip

I am sure that most of you heard of Seth Godin. He is the genius behind the website Squidoo. He also owns www.SethGodin.com and has written several best selling books.

Now the reason I bring him up is because I recently read one of his books titled, “The Dip”.

Now what The Dip talks about is amazing. Basically Seth talks about the hard times you will go through when starting a new project, and how you have to climb the big hill before you can achieve success.

Let me give you an example to make it a little more clear.

How many people out there do you know that have started a workout regiment? I mean these people were telling you that they were gonna work out every day, and lift weights, and stretch, and run and blah blah blah. How many of those people are still working out? I will bet little to none.

Now the reason for this is know as “The Dip”. The dip is the thing every person goes through when starting out on something new.

Your friends were all about the working out thing in the beginning. I bet they bought new shoes and actually stuck with it for a couple weeks didn’t they? Well that was until the reality of what was going on actually kicked in.

It was all down hill at first. They were excited and enthusiastic about it until the excitement went away and they were no longer thrilled to get up at 6AM just to work out. The dip is when people quit.

All I want you to take from this post is simple, before you start something, make sure you are 500% willing to stick with it through the dip before you decide if it is a good idea or not.

I for one used to be a serial quitter. I started more businesses and projects than you can shake a stick at (very old saying, I know). The thing is that I could not got through the dip, nor did I really try. All I liked was the beginning part, the thrill. After all that I basically gave up and moved on to something else. Not anymore!

Now I choose what I do very carefully and never start another project until I have mastered the one I am in now. I stopped several other busnesses I was running and just kept going with the ones I knew I could accomplish by getting through the dip.

So before you go out trying new things and starting all kinds of projects, make sure you know that you are willing to get through the dip before you jump in.

Thanks a lot Seth for the good info, and for those of you that have not read his book yet, GO GET IT! Thanks a lot and good luck!

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